Lara Solomon of Social Rabbit (which provides social media and client engagement training) and Steps Learning attended South by South West to meet new people and to access the great speaker line-up. In this interview we discuss the themes that have dominated this year’s festival including gaming.
GAMING FOR BUSINESS What is gaming’s role in business? Lara tells us what she learned about how to use gaming mechanics in her business. THE THANK YOU ECONOMY Another theme that dominated the sessions was that of paying it forward and the Thank You Economy (the theme has been named here after the new book by the same title by the dynamic Gary Vaynerchuk. Details below.)
RESOURCES:
The author of the best-selling The Art of the Start offers insight into the role of influence in successful entrepreneurship while making recommendations on how to enact positive change by working with and through others. Order your copy of Enchantment from Booktopia and save.
Gary Vaynerchuk – The Thank You Economy
Gary Vaynerchuk has seen the future of marketing. The Thank You Economy shows how it’s built on both the time-honored techniques of listening to and appreciating customers and newer services like Twitter that allow you to engage directly with customers at unprecedented scale and speed. The book, like Gary, is also a lot of fun and full of passion.” —Dick Costolo, chief executive officer, Twitter Order your copy of The Thank You Economy from Booktopia and save.
