Torn between hiring a freelancer or an employee?
Choosing the right talent is a game-changer. Let’s break down which option best aligns with your needs.
Project Scope: Freelancers are great for specific, short-term projects. A copywriter, launch manager, podcast producer, or landing page designer can support your projects without you having a long-term commitment. They satisfy a role that you don’t need day in / day out.
Long-term Relationship: An employee (whether part-time or full-time) can grow with your company. They work exclusively for you vs your business being one of many clients. As you expand and change, they are part of your journey and see working with you as part of their career development.
Cost Factor: While at first hourly rates can seem a cheaper way to go, don’t just look at hourly rates or a project fee; consider the cost of not having the IP and skill available to you every day. Depending on the role and tasks, the investment in an employee is often not that different, AND you don’t have to watch the clock.
Skill Set: Freelancers often bring specialised skills, while full-timers offer versatility. E.g., Maybe you don’t need a full-time copywriter; instead, you use one for certain projects – making the most of their unique skills. On the other hand, you can hire one employee to bridge a combined role, e.g. customer service person and executive assistant in a part-time or full-time role. (Beware loading disparate tasks to one employee in a ‘catch all’ type of role.)
Team Culture: Employees may better integrate into your company culture as they see themselves with you longer term. They can be more invested in your vision and better team players. Let them see their important part in the overall success of your business,
Your team is the backbone of your business. Choose wisely to set yourself up for success.
Both contractors/freelancers and employees can have a role in your business.
Your team is essential to getting you out of the day-to-day and into the CEO role in your business.
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