In business, there are seasons when everything seems to flow effortlessly. Ideas land. Clients say yes. Momentum builds. And then there are the other seasons. The ones where you feel like you’re doing all the things… yet somehow...
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The Invisible Work Trap That Keeps You Busy but Not Profitable So many smart, capable women in business are working hard — but not seeing the profit to match. They’re busy. They’re delivering. They care deeply about their...
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In business, there are seasons when everything seems to flow effortlessly. Ideas land. Clients say yes. Momentum builds. And then there are the other seasons. The ones where you feel like you’re doing all the things… yet somehow...
listen subscribe
The Invisible Work Trap That Keeps You Busy but Not Profitable So many smart, capable women in business are working hard — but not seeing the profit to match. They’re busy. They’re delivering. They care deeply about their...
listen subscribe
Is Your Brand Supporting Your Growth — or Slowing It Down? As your business grows, your brand needs to grow with it. But many small businesses operate under a brand created in the early days — when they...
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You’ve built the business. But if your products and services feel more complicated than they need to be, it may be time to simplify — without throwing everything out and starting again. In this episode of the HerBusiness...
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If LinkedIn has felt like something you should use but don’t quite know how, or you’ve been posting without much traction, this episode is for you. My guest today is Jo Saunders, known as Australia’s LinkedIn Demystifier. Jo...
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If you’ve ever found yourself stuck in what feels like perpetual promotion mode, feeling like you’re shouting, “Buy my thing. Buy my thing.” This episode is for you. In this special “Ask Suzi” episode, Suzi Dafnis shares a...
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No matter your level of expertise, years in your industry, or depth of knowledge — if you’re not able to present that content with confidence and PRESENCE… you’re quietly holding your business back. How we present ourselves and...
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Everyone knows that marketing is an investment… but when you don’t have clarity about the money behind your marketing, it can quickly start to feel like a financial black hole. So in this episode of the HerBusiness Podcast,...
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It’s time to #AskSuzi! To start off this brand-new series, I’ll be answering a question I get from women business owners all the time. “How can I turn cold leads into warm leads… without feeling like a used...
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Marketing should operate like a well-oiled machine. One offer leading into the next. But — that is FAR from what business owners actually do. Marketing instead feels ad hoc, based on seasons of busyness or launches. So, in...
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To kick off 2026 as The Year of Leverage, I’m sharing the six marketing trends that will shape how successful businesses grow this year. And to do that — I’ve tapped into my network and asked world-renowned marketers...
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I recently walked away from one of my top money-making programs. Not because it didn’t work. Not because it wasn’t valuable. But because I felt it was no longer fully aligned with my business and personal goals. So...
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