Monday Morning Member Spotlight with Nicki Walsh
Nicki is a member of HerBusiness community who helps medium to large organisations build brands, drive marketing momentum, boost their business growth and manage change with her team of specialists and cost effective access to senior expertise without the overheads, red tape or management headaches.
Watch as Nicki shares her expertise in being a practical marketer that integrates all areas of marketing and communications together to get optimal results.
Nicki’s Top Marketing Tips
- You need to plan to succeed. A marketing strategy and plan is essential and helps you create momentum.
- Your marketing needs to talk to your target market and their needs, showing them the “What’s In It For Me” not what the client thinks is best about their product/service or business.
- People need to see something 6 – 7 times before it resonates so you need to plan for that. A one-off activity won’t get the results. You need to build marketing momentum and integrate across channels for the customer to see it multiple times, gain a share of mind and take action.
Learn more about Nicki’s business, Blaze Marketing:
Visit Nicki’s website.