It’s Day 4 of South By South West and Cat Matson and Suzi Dafnis recap the day’s highlights. Once again it was a full day of learning and big-picture thinking. One of Suzi’s favourite social tools, foursquare was on the agenda, with founder Dennis Crowley taking the stage to talk about the future of location. Watch (the video is about 10 mins) to hear:
- Why Scott Stratten, author of bestseller UnMarketing and new book The Book of Business Awesome dislikes the use of QR Codes
- What to do if your brand is being spoken of badly on social media
- How crowd funding can help you prove a business concept (Julie Uhrman of OUYA)
- Why foursquare continues to be a powerful source of personalised recommendations and what keeps founder Dennis Crowley up at night
- How we ensure authenticity and transparency in the knowledge we access in a time when anyone can be an authority
Enjoy this special video edition of Social Media for Small Business.
