One of the 10 tips in member Michelle Gamble’s article Marketing Tips for Surviving the Downturn is: Don’t stop marketing.
She says: “Make sure that you continue to keep up your brand awareness. Don’t get caught up in the negative media hype. Stay focused on learning about the positive things you can do to adjust, and use that to think about the ways in which you might change how you go to market and what with!”
Michelle Gamble is the founder of Marketing Angels – a national marketing consultancy business that provides marketing advice and implementation via its talented team of marketing experts for small and growing businesses.