Lisa Messenger is the Managing Director of The Messenger Group, a brand engagement agency specialising in custom publishing.
In this In Her Shoes interview, Lisa tells us:
- why writing a book is still a dream for many people, even in the digital age
- what’s changed in the publishing world since she began her career
- how custom publishing can be used to reach people in ways that traditional marketing just doesn’t measure up
- about the Freemium model
- some of the challenges The Messenger Group has faced in its 10 years
- personal development tips and strategies for other women in business
Enjoy this interview with Lisa Messenger!