With over 9,500 Twitter followers, The Messenger Group, managed by Lisa Messenger, is a brand engagement agency that provides a full 360 degree approach to creative communication strategies in editorial, design, custom publishing, social media and marketing.
So how has Lisa Messenger and The Messenger Group used online technology, such as social media, to be successful?
A new eBook from the Australian Businesswomen’s Network profiles Lisa Messenger, sharing how she has used social media to forge new paths in business and how she thinks small businesses can leverage technology to their benefit.
“We have been able to reach more consumers and interact with them in their space and on their terms. The publishing industry has been changed by advances in technology and we have embraced these changes and made them work for us; we view technology as another platform to reach more consumers,” says Lisa.
Lisa also shares her favourite tech tools and what she considers to be the most important technology to The Messenger Group’s success. Read what Lisa Messenger and other successful Australian women business owners had to say about their use of technology to innovate and forge business success. Download the free Innovation Secrets eBook now.