Shoes of Prey, managed by Jodie Fox, is a website where women can design their own shoes. The company has a huge online and social presence with over 83,100 Facebook fans and 3,900 Twitter followers.
So how does Jodie Fox use technology to succeed in running her business?
A new eBook from the Australian Businesswomen’s Network profiles Jodie Fox, sharing how she has used social media to forge new paths in business and how she thinks small businesses can leverage technology to their benefit.
“Shoes of Prey brought the opportunity to design your own shoes online with a 3d design experience, all developed in house. The very concept itself was chosen for its stickiness and continues to deliver with the majority of traffic still coming from word of mouth. Shoes of Prey have used developments in social media to foster this.”
Jodie also shares her favourite technology and what she considers to be the most important tech tools to business success. Read what Jodie Fox and other successful Australian women business owners had to say about their use of technology to innovate and forge business success. Download the free Innovation Secrets eBook now.
