The amount of information that we create and store is doubling year on year and with all this new data bombarding the audience, reader retention rate is becoming more and more important. So for some new data report to grab our attention, it needs to be more than just some graphs and pie charts and it needs to be represented in a way that we are going to remember it. It is said that a picture speaks a thousand words and in today’s market of information overload and graphical information, there is no better way than engaging infographics to convey a large amount of detailed information in a very easy to read format. Infographics are everywhere you look these days: all the major tech sites feature them almost daily, friends Tweet them and post them on their Facebook walls — even your parents seem to be aware of them. Infographiclabs have produced a design explaining what infographics are and how infographics are both useful and important for marketing. From how to pick color schemes and graphics to approaching layout, this infographic gives you the best practices on how to best get your information out to others.
