HerBusiness Member and Owner of Tribe Research, Kate Tribe is featured in the October 2011 issue of Dynamic Business Magazine. She writes an article entitled, The Old Fashioned Things that Make a Big Difference. Kate discusses five things that you can do to help stand out and stay front of mind in your customers’ minds:
- Identify a core market and a unique way for them to remember you
- Slightly change marketing that can be lost in a seasonal flood
- Think laterally about your brand messages and fun ways to communicate them
- Word of mouth isn’t just through your customers
- Supporting businesses that are in your market
Kate Tribe says:
New technology and social media are great but maintaining some old fashioned thoughtful gestures can make a real difference to the way customers view your business and its brand.
