It’s so easy to get sucked into the vortex of our to-do lists and the “nitty gritty” and lose sight of the bigger picture.
When that happens, you can feel like you’ve been “slogging away” in your business only to find yourself either not making progress at all… or progressing in the wrong direction!
Having grown multiple successful businesses over more than two decades, I know whenever I get sucked into the weeds, I am not doing myself or my business any favours.
It’s almost impossible to avoid getting too down in the details, but I’ve learned that I need to BUILD IN strategic thinking time.
To create HABITS that keep me focused on my strategic objectives and allow me to CHECK IN and ensure I am still on track.
Like regular planning days in my calendar and “Clear Weeks”, I deliberately get out of the day-to-day to think and dream and get clear on my direction.
And I also have SOUNDING BOARDS — people around me I regularly check in with to work on my strategic plan and to help me achieve it!
That’s also what we’ve built into our HerBusiness Marketing Success Mastermind.
In addition to the Strategic Planning process we teach our Masterminders, there’s also…
— the time we put into creating those plans (we’ve got a whole BONUS Planning Day for Masterminders coming up later this month)
— and then checking in on those plans (quarterly in-person meetings, weekly check-ins)
— PLUS, we ALSO do two focused Strategy Sessions with EACH Masterminder every year.
You can see the photo above from some of the Strategy Sessions we did on Friday with Angela, Yvonne, Amy, Karen and Iman.
They each got a deep dive strategy session with the cohost of the Marketing Success Mastermind, Michelle Falzon and me.
It was SO GOOD helping them stay out of the weeds and take that 30,000-foot strategic view of their business.
It’s amazing what a shift these sessions can create and how they can ACCELERATE your progress!
Each person had a different strategic focus — we talked about new product development, scaling, rebranding, conversion strategy and more! Yet the ONE thing that’s always the same in these sessions is that commitment to working smarter, finding the best way to unleash the possibilities, and achieving their strategic goals.
These are some of my FAVOURITE sessions, and I know Michelle feels the same way.
We all need those sounding boards. Those people and processes help us STAY ON TARGET vs getting off track.
What are some of the things YOU do to stay on track?
I’m so glad you’re part of the HerBusiness Community, and I’d love to know what YOU do to stay out of the weeds and focus on your strategic goals.
Let me know by emailing me here. I respond to every email.
Here’s to doing what you love,
Suzi
P.S. If you’d like to know more about the HerBusiness Marketing Success Mastermind, you can join the waitlist here: www.herbusinessmastermind.com
