The Australian Business Magazine – The Deal – recently featured an article on how women are joining forces and partnering with other women to co-create businesses.
The HerBusiness’s Advisory Board Member, Susan Wareham McGrath, was asked to comment on the phenomena of women joining forces.
“It is definitely the beginning of a new trend,” explained Susan McGrath. “Women seem to find real synergy in combining experiences, capital and intellectual property, and it’s a way of avoiding the isolation that running a business alone can bring.”