Are you trying to improve on something, to make it just that little bit better, or a lot better? Are you trying to be a better marketer, write a better brochure, improve on a system, or do something better than your competition? For some reason, quotes by the scientist/futurist R. Buckminster Fuller have popped up in my reality a few times lately. Most recently, 2 days ago, he was quoted in an article I was reading. Today, while listening to the audio book version of Crowd Sourcing I heard this quote of his:
“You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.” R. Buckminster Fuller
So, I’m following my gut (though I’m not exactly sure what my gut is saying). I’m stopping to explore what he’s saying. Many of us (me included) mostly create our future from trying to improve on what is there. What if instead what we created was something so radical that it made the existing model obsolete?
