Businesses run by mothers is one of the fastest-growing segments. Technology and social media has created opportunities never seen before for women to run a business and raise their family at the same time, and microfinancing research shows that women in general have less debt than men in micro and small businesses, leading to more sustainable operations.
Johanna Baker-Dowdell’s Business & Baby on Board is a small business-owning mum’s bible on starting, running, and succeeding in running their micro and small businesses. Because women learn from experiences and practice, the book is chock full of case studies, practical guidance, and personal business stories from experts. Mums and businesswomen in general will get expert tips and guidance on balancing their family, their lifestyle, and their career.
“Business & Baby on Board is not a book to be read from cover to cover and then put on shelf. It will provide the foundation for a successful business model which mums can dip into as needed.”
Johanna has been working in journalism for 20 years and has owned her business, Strawberry Communications, for 10. Strawberry Communications is a writing and storytelling consultancy that helps small businesses tell their story, what they do and why. They specialise in public relations, media, copywriting, and more.
To learn more about Business & Baby on Board, check out Johanna’s website or search Johanna Baker Dowdell on Amazon.