When it comes to growing a business for success, change is inevitable. While the idea of changing might be easy, its implementation often comes with resistance. For that reason, HerBusiness member, Melanie Frok, authored the book, Adopt Adapt Flourish, to guide businesses out of the difficulties of change.
Adopt Adapt Flourish is essentially a book titled to the heart of its contents — to be able to teach businesses how to adopt an effective method for change, adapt to the new structures and subsequently, flourish in the success of change. Written with the realities of small business in mind, Melanie introduces an employee engagement-based approach, in her book, to leading teams through seasons of change while protecting business performances’.
“Growing your business is now a whole lot easier. Never again will managing change waste time, money or effort.”
A businesswoman herself, Melanie founded Adaptus Consulting, a company designed to help businesses adapt to various types of structural and cultural changes. Her intuition for adaptiveness is grounded in her personal experiences, having attended six different schools while she was young and having worked in eight cities in three different countries.
In penning the combination of her personal experiences and specialist skills, Melanie says that the ADAPT method documented in Adopt Adapt Flourish will benefit businesses in various ways. Among them include reducing management stress, avoiding declining rates of productivity and empowering employees to work together.
For Melanie, writing a book has given herself the opportunity to be positioned as a thought-leader in her industry. It is also from this foundational perspective that she believes the encouragement for women-writers should be given: “It gives you a platform to demonstrate how you are a key person of influence in your area of specialty”.
To learn more about Adopt Adapt Flourish, or purchase it, head to Melanie’s website.
This post was authored by Natalie Ong. Natalie completed a journalism internship at the Australian Businesswomen’s Network. She studies a Media degree at the University of New South Wales.
