Humans can’t help but recommend goods and services to others – it’s an instinct wired deep in the brain. In his new book, The Referral Engine, small business guru John Jantsch shows how you can tap into that hardwired desire. With word-of-mouth referrals tipped to drive marketing in years to come, his advice couldn’t come at a better time. As the focus of marketing shifts from glitzy campaigns to referrals, it’s time for you to take action. It is no longer an option to believe that whether customers refer you is entirely out of your hands. Re-energise your approach to marketing, and ensure the flow of new customers to your business by harnessing the power of referrals. Join us on 23 November when John Jantsch takes part in BOOKED for Lunch – Free Webinars with the world’s leading business authors and thinkers. |
BOOKED for Lunch Details:
The Referral Engine – National Webinar
Date: Times: Venue: Price: | Tuesday, 23 November 2010 12.00pm to 1.00pm AEDT approx. (Check your timezone.) Webinar, from the comfort of your home or office. FreeNote: You will need internet access to participate in this GoToWebinar. Call costs may apply if you do not use VoIP (Voice over Internet Protocol). Learn more about GoToWebinar. |
About the BookThe Referral EngineOffering a plethora of fresh and realistic ideas, The Referral Engine is an inspirational step-by-step guide to harnessing the power of referrals in an evolving business climate. The latest masterpiece from John Jantsch, it’s a budget savvy and forward thinking take on traditional marketing. A must-read for anyone whose business could benefit from a steady, increasing stream of A-list, high quality referrals. |
About the Author – John JantschJohn Jantsch is the author of the book and blog Duct Tape Marketing. His blog was chosen as a Forbes favorite and his podcast was called a “must listen” by Fast Company. He is the featured marketing contributor to American Express OPENForum and he speaks at American Express, Intuit, Verizon, HP, Citrix and other organizations. His views on small business are often cited as a resource in publications such as the Wall St. Journal, New York Times, and CNNMoney and he has appeared on MSNBC. He lives in Kansas City. |
About the Booked for Lunch Webinar Series The Booked for Lunch webinar series are free lunch-time webinars that feature bestselling business authors and thinkers. Presented by the Australian Businesswomen’s Network and GoToWebinar these events are open to men and women who seek to expand their business education and to be inspired by thought leaders who will present new trends, big ideas and pose thoughtful questions. To participate all you need is access to the internet. So, book yourself in for the next Booked for Lunch series and get ready for some powerful food for thought. Read more about the Booked for Lunch webinar series. What is a webinar? A webinar is a web-based seminar. To participate you need internet access. Instructions will be sent to you on receipt of your registration. This webinar is brought to you by GoToWebinar, Web events made easy. Visit GoToWebinar and start your free 30 day trial today. What’s Next? Register through our secure online shopping system. Upon registration you’ll receive confirmation of your attendance. If you have any questions you can send us an email or, call 1300 720 120.