Bonnie Power lives and breathes for two things: her family, and following her favourite entrepreneurs’ footsteps, her brand. With 10 years as a business owner, she has experienced, learned and mastered the secret strategies to digital marketing. Bonnie was ready to share her passion with the other hard working business moms as well as her community, so she started Perfect Boom.
“I started Perfect Boom because I wanted to share all the strategies I had learnt and implemented to attract clients online. With 10 years of experience as a business owner providing a professional service, I know what works within the space of digital marketing, content marketing and social media marketing.”
Bonnie loves to work hard, be challenged, and see others succeed in their passions; and with her online business, she gets to do just that. With Bonnie’s strategic mind and expertise, she offers other business owners, consultants, and coaches her wisdom to successfully blossom their business.
Bonnie’s favourite entrepreneurs:
“My all-time favourite entrepreneur is Richard Branson because he lives and breathes his brand – the stunts he has pulled to get publicity are hilarious.”
“My favourite Australian entrepreneur is Janine Allis because she created a product that she was passionate about, and had the determination and vision to realise her dreams.”
Three pieces of advice Bonnie wishes she knew when she started her business:
- Follow your instinct. Listen to what your inner voice is telling you. Pay attention to your inner wisdom, as that takes priority over all other. This way, you will avoid getting confused because everybody has an opinion, and they generally conflict with what the next person is saying.
- Focus on the One Thing that is going to get you closer to achieving your goal. Do that one thing, then start working on the next thing that is going to have the greatest impact on generating a great result for you.
- Find mentors who are experts in particular areas. Don’t expect that one person is going to have the answers to every problem or area of your business. Seek out subject matter experts on the topics you need advice on.
Skills Bonnie recommends to those starting out in business acquire quickly:
- Market Research
- Competitor Analysis
- Sales
- Email Marketing
- Content Marketing
- Digital Marketing
- Copywriting
- Business Workflow Management
How being a Premium Member of HerBusiness has helped Bonnie:
“HerBusiness has enabled me to connect up with some amazing businesswomen and helped me achieve my business goals.”
Bonnie is looking forward to the next Roundtable event where she can hear about the problems, challenges and goals that other members are facing, and hopefully add some of her expertise to help members take their businesses to the next level.
“I am so appreciative of the great talent and wide skill sets founds in the women in this membership.”
This post was co-authored by Chantel Shuman. Chantel is completing a journalism internship at HerBusiness. She studies Strategic Communications at West Virginia University in the United States.
