I’d like you to think about something. How clearly defined are your products or services in terms of their pricing, packaging and their design, and even their naming?
How consistent is the delivery of, and the depth and breadth of your product range? Do you have too many products or not enough products?
And how are you taking care of new product development and quality control?
How is your product produced? Are you innovating when you need to?
Regardless if you are just starting out in business or if you’ve been selling your products and services for a while, putting the focus on your product and (using a word from today’s feature story) being scrappy will ensure you stay innovative and relevant!
Developing your product is one of the 8 Growth Zones that we champion here at HerBusiness. Because it is a way to cross The Tipping Point in business. It’s that point when all your hard work, all the study you’ve done, the trial and error, and the hard work pays off — moving you to a whole new level of business where you have more money, more resources and more support.
You can learn more about crossing The Tipping Point by attending our bonus online workshop. Get instant access here.
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