162 – 3 Content Brainstorming Ideas That Will Give You All The Content You Need for a YEAR!
A question we get all the time is “I know I need to keep in touch with my customers, but what do I talk to them about? Where do I get my content ideas from?” So, in this episode,...
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161 – How To Make Money With Your Online Course (Even If You Are In a “Weird” Niche”) with Artist, Bonnie Christine
Ever feel like you’re in a weird niche and therefore couldn’t possibly make money from an online course? I mean, who out there would want to learn how to do what you do? In this episode, your hosts Suzi...
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160 – Why Being Opportunistic is Costing You Opportunities
Being opportunistic is like a badge of honour we all need to wear as business owners, right? In today’s episode, your hosts, Suzi Dafnis and Michelle Falzon take a second look at what it means to be opportunistic and...
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159 – Clubhouse: Grow Your Community and Influence – with Shana Bresnahan
Clubhouse – what’s all the fuss about? Is the social network based on voice that’s got everyone talking a giant waste of time or one of the hottest new ways to grow an audience and find customers, strategic partners...
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158 – 3 Steps to Creating Effective Course, Training & Event Content
If you’ve ever felt like you’ve overwhelmed people who bought your online course by giving too much content; or you’ve ever delivered an information session and had people tune out; or you’ve run a 5-day Challenge or 3-Day event...
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157 – Lessons in Overdelivering from a Direct Marketing Legend
Brian Kurtz is definitely an “OG” when it comes to Direct Response Marketing. In addition to sending over 1 billion (with a “B”!) pieces of direct mail in his 40 year career, he’s also pioneered other platforms like TV...
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156 – How to Optimise Your Marketing Funnel
Your marketing funnel includes all the steps you get people to take – from first finding out about you, through to buying from you. And there are myriad ways you can put your marketing funnel together. Regardless of what...
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155 – Risk Forward: How To Unlock Your Hidden Genius with Victoria Labalme
Ever felt the pressure to conform to what everyone else is doing with their content and online marketing? Ever struggled to “be decisive” and made a quick decision and then wished you’d taken a bit more time before you...
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154 – #1 Lead Magnet Mistake
Lead Magnets – we LOVE ‘em! When done well they can be the entry point for multi-million dollar campaigns. They are that “thin edge of the wedge” that you can use to introduce people to you and your products...
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153 – Why and How To Demonstrate Your Product or Service
Demonstrating your product in your marketing will get you more leads, more sales and more loyal and happy customers, but a lot of people think they don’t really have much to demonstrate, or that unless they’ve got a physical...
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152 – How To Get People From Your FREE Facebook Group To Your Paid Offer
Got an awesome Facebook Group but struggling to translate that engagement into actual money-producing sales? In today’s episode, your hosts, Suzi Dafnis and Michelle Falzon share their top tips for turning your Facebook Group members into customers. Looking specifically...
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151 – How To Get More Interaction & Energy Happening at Your Next Virtual Event
We recently recorded a show on virtual events and it caused quite a buzz with tons of people telling us how useful the episode was and that they want MORE when it comes to how to navigate, put together...
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