A lot of our listeners have told us they want to know MORE about how to write great COPY. And in particular, how to use that copy to attract and build relationships with key strategic partners or influencers. That’s...
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Are you making it TOO HARD for people to buy from you? You’ve gotta be REALLY CLEAR and REALLY OBVIOUS about what it is you’re offering, what your core message is, what you want people to do next. And...
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Imagine having a way to FUND your marketing. Often people tell us that PAYING for traffic feels out of reach or they’ve been burned in the past by spending precious dollarson marketing that didn’t work. But what if there...
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Do you send a regular newsletter? Or maybe you’re thinking of starting one? In this episode, your hosts, Suzi Dafnis and Michelle Falzon talk about 7 of the biggest mistakes they see business owners make when it comes to...
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Imagine coming up with a process for how to sell just about anything online, back when the internet was brand spanking new. And then imagine that process worked so well it transformed you from a just-getting-by stay at home...
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Each year, your hosts, Suzi Dafnis and Michelle Falzon share their top picks for the best books for Content Marketers. In this episode they share their recommendations to add to your reading list for 2022! Listen to this episode...
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It can be easy to hit burnout when you’re doing lots of marketing projects back to back. And it can also be hard to come up with your best ideas when your calendar is always filled with deadlines. In...
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When you’re doing a lot of NEW things in your business it can be really taxing. So, while we do want to keep innovating and growing, it’s also important to realise the COST of doing something new. In this...
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In this episode, your hosts, Suzi Dafnis and Michelle Falzon share the results of a massively successful marketing campaign they’ve just completed making a high ticket offer that SOLD OUT and made $40,000 in just a few days. And...
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For many brick and mortar businesses and other offline businesses that rely on people meeting up “in real life,” the last couple of years has been tough, especially with lockdowns and other restrictions. The need to future proof your...
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Imagine making $3 million in sales with your online program (already awesome!). Now imagine taking that SAME content and repurposing it into a range of NEW products and programs that brings in an ADDITIONAL $15 million in sales! Yep...
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Have you ever tried to get into a popular restaurant only to be told they’re booked out but they’ll contact you if they have a cancellation? Or wanted to buy something from your favourite clothing store that was sold...
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Content Sells