Price can be such a tricky issue – not only from a strategic, tactical point of view in terms of how you position yourself in your market and what your pricing strategy is, but also from a MINDSET point of view.
In this episode, your hosts, Suzi Dafnis and Michelle Falzon share 5 strategies for raising your prices and making more money (without losing customers).
PLUS BONUS Download
Listen to this episode to hear more about:
- Why YOU need to be sold on your offer before you can ask anyone else to buy it!
- The simple (but powerful) “2 column” exercise that can radically increase your confidence around higher pricing (and make your market want your product EVEN more!).
- The concept of “Future Gain” and why that needs to be factored into your pricing justification.
- How to figure out the right pricing level for you and your product.
- Why understanding your “Volume Strategy” is essential when considering your pricing.
- 5 Strategies for “painlessly” increasing your pricing.
- And much more!
Also mentioned in this episode:
- HerBusiness Marketing Success Mastermind
- Marketing Mastermind Experience
- The REACH Retreat in Hawaii
- EP82 – 3 Profitable Pricing Strategies For Small Business Owners
- EP23 – How to Craft and Offer That Sells