Chrissy Amphlett, the legendary lead singer of the Australian ’80s rock band The Divinyls, famously sang, “It’s a fine, fine line between pleasure and pain.” And with your marketing content, this is SO true… Both of these emotional states... read more
Learn 5 Principles for Connecting with Your Customers, Your Products and Your People. One of the best-recognised and admired brands in the world, Starbucks, single-handedly transformed the ordinary delivery of coffee into a cultural phenomenon – a result of... read more
Monday Morning Member Spotlight with Jen Bishop Jen Bishop is a member of HerBusiness community who helps brands connect with potential customers who are looking for interior design and home improvement inspiration and advice, through her blog and social... read more
You’ve probably got Google Analytics installed on your website, but have you ever wondered what the data means, and how you can use it to improve your website? Google Analytics is Google’s free web analytics tool which can give... read more
Have you simply signed up on Facebook, Pinterest, Google+, Twitter, crossed your fingers, and started to throw stuff on there to see which one will stick or gain some kind of traction? Every time you publish a tweet, a... read more
Meet Kristy-Lee Billett – Member Podcaster The People Powered Business Podcast with Kristy-Lee Billett is for business owners who want to better understand their employees, create high performing teams and know how to handle even the toughest staffing headache.... read more
It’s a new era of business and consumerism — and you play a role in defining it. Today’s biggest trends — the mobile web, social media, gamification, real-time — have forced businesses to rewire the way they think and... read more
Digital leaders are made, not born. And you too have it within you to become an effective digital leader. As a leader in the digital age, your reach is boundless. With advanced technologies, you can exert more direct and... read more
The world’s most successful businesses are harnessing the power of technology.Regardless of the size of your business, you too can use all the cool technology tools to generate leads, to communicate with clients, to fine-tune business proceeds and even... read more
We all know words are powerful. A well-written movie can make us laugh or cry. A powerful ad can make us buy something or donate money to a cause. A caring note from a friend when we’re feeling down... read more
What if you could reward your customers, build their loyalty and let them help market your business? Location-based marketing lets you provide targeted offers and develop more meaningful interactions between your customers and your products and services. Millions of... read more
Member Spotlight with Arpana Patel Arpana Patel helps small business owners to keep on top of bookkeeping, accounting and taxation by providing solutions at a fixed fee structure. When she found herself as a single mum she decided to... read more
Join award-winning entrepreneur and CEO Suzi Dafnis at the Profitable Business Workshop for Coaches and Consultants on 1 October.
