24 – 4 Email Marketing Trends That Will Help You Get More Results
Click to download the podcast The average person in business sends and receives an average of 122 emails per day. That’s a lot of email content competing for attention in your customer’s inbox! And as competition has stepped up,... read more
LinkedIn for Small Business
Everyone talks about the power of Facebook for business, but what about the power of LinkedIn? The LinkedIn platform can be a far more powerful and useful social networking tool for small business owners. In this webinar, expert LinkedIn trainers... read more
Featured Member – Angela Counsel
Intrigued by how the body works and an innate belief that the body knows how to heal itself, Angela Counsel left her corporate job to study to be a Naturopath. Soon after graduating, Angela was still caring for her... read more
23 – How to Craft an Offer That Sells
Click to download the podcast Every day we’re being pitched offers – but not all them stick. So, what makes the difference? Is there a “secret formula” for creating offers that compel people to buy? In this episode... read more
Featured Member – Emma Mason – Done By Design
After discovering that many women in corporate leadership positions leave when they cannot lead with their heart and intuition, Emma Mason realised that there needed to be a change. And, if we have women change-makers stay in corporate roles,... read more
The Laws of Subtraction
The world is more overwhelming than ever before. Our work is deeper and more demanding than ever. Our businesses are more complicated and difficult to manage than ever. Our economy is more uncertain than ever. Our resources are scarcer... read more
22 – How to Use Guarantees and Risk Reversal in Your Content to Get More Sales
Click to download the podcast You can have awesome content and an amazing offer, but if you don’t manage the risk reversal process, you could be losing your prospects right at the point of purchase. Guarantees and other... read more
Help customers find, share and store recommendations for your business
Word-of-mouth is the most powerful form of advertising, with a reported 92% conversion rate. The catch, of course, is that it’s difficult to make happen, and it’s often hard for small businesses to rely on word-of-mouth recommendations in any... read more
21 – How to Boost Engagement with User-Generated Content
Click to download the podcast User-generated content is on the rise – smart content marketers are finding huge benefits in opening up their content generation to their communities – whether it’s photos, videos, case studies, comments, ratings and reviews,... read more
To Sell is Human
Whether we’re entrepreneurs, employees, parents or partners, we spend our days trying to move others. We’re all in sales. But why we do the things we do? In his provocative book, New York Times and Wall Street Journal bestselling... read more
Communication Skills For Women Leaders
Strategies to Get Your Message Across from Jacquie Molloy It’s categorically impossible to breed customer loyalty, to win new business, and to create the results you want with you when your communication misses the mark. Even if you’re a... read more
How kindness, compassion and persistence can lead to success
Anna Shepherd has been the CEO of Regal Heath Group – a family-run company that’s turning 50 this year – for 32 years. Anna is an acknowledged leader in the healthcare industry. Looking back, she believes her greatest strength... read more