When it comes to customer service and Australian businesses, often we find ourselves comparing the customer service experience in Australia to that which we experience when travelling to or dealing with US merchants. I know I do it. Obviously... read more
Click here to download this episode. Welcome to the herBusiness program, where we interview inspiring businesswomen and entrepreneurs. In this episode, we speak to Anneke Seley, Founder of Reality Works Group and co-author of Sales 2.0: Improve Business... read more
I’m a fan of real-time communication. Synchronistic communication refers to live communication through social media.And, unlike a Facebook post or blog comments where someone can add a response that I will see later, synchronistic communications with social platforms allow... read more
“Your call will be recorded for training and quality assurance purposes” How often have you heard this? And have you ever listened to the responses they collected? I heard a selection of recorded calls to print businesses last week.... read more
Click here to download this episode. Welcome to the herBusiness program, where we interview inspiring businesswomen and entrepreneurs. In this episode, we speak to Karen Post, an international branding and marketing expert and author of Brand Turnaround: How... read more
Last year, in a rush of blood to the head, I signed up to change energy suppliers. Our gas moved to the new supplier within weeks, but six months later, I was still wrangling with customer service to get... read more
Last week, Amy Lyden wrote about Disneyland still being the benchmark for exceptional service. One of her tips for offering better service is to survey customers about what it is that bugs them, and raises the excellent point that people... read more
Customer service remains a great way to differentiate your business, to innovate and to improve products and services. Getting customer feedback is, however, an art. Join us on 27 March when Kate Tribe of Tribe Research hosts a Masterclass... read more
“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” – Walt Disney As an American who calls Australia home now, I have to be... read more
When you think Virgin, you think Richard Branson. McDonalds – Ronald McDonald. Victoria Bitter – a tradie in a singlet and stubbies. Have you ever thought what your business would be if it came to life in human form?... read more
A brand advocate is a satisfied customer who promotes your brand for you. Think of brand advocates as unpaid marketing reps. In fact, brand advocates don’t even necessarily have to be customers; they may just be people who share... read more
Recently, I ordered a book from a well known online book retailer and experienced a significant delay in delivery. Navigating their online customer service facility to find out what was happening was extremely frustrating and made me more irritated... read more
