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192 – The Ideal Marketing System for Your Business

Systems, Planning, Sales & Marketing

Personal Development Podcasts

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I’m sure you’ll agree that trying to grow a successful business isn’t as simple as some people make it seem.

Running a business doesn’t feel ideal AT ALL most of the time.

On any given day, you might need to deal with…

  • Getting the right team and support around you
  • Juggling finances
  • Creating Systems
  • Making Decisions about Technology

Then there’s. Planning – How do you find the time to get a plan together…

And of course, the BIG ONE – Marketing – finding clients, clarifying your message, knowing what content to send to who and when – so many things to focus on

Exhausted yet? It’s a lot, right?

That’s really why I developed the IDEAL Business System. Because I saw so many women become completely side-tracked while trying to grow their business and create the lifestyles they wanted.

If you find yourself frequently cutting your prices, accepting lower fees, or spending a lot more time delivering a service than you’d planned… this episode is for you.

Mentioned in This Episode:

  • How to Craft an Offer That Sells
  • The HerBusiness Network
  • Content Sells Podcast
  • The Mastermind Experience
  • The REACH Retreat

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About the Host

Suzi Dafnis

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and...

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Latest Episodes

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  3. 308 – Why Your Brilliant Ideas Are Still on Sticky Notes (and How to Finally Finish Them)
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  4. 307 – Easy Time-Saving Business Automation Tips with Mandy Brasser
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  5. 306 – Stop Spinning Your Wheels and Escape the Busy-ness Trap
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  6. 305 – The Secret to Being Seen as the Go-To Expert in Your Field with Leesa Shannon
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  7. 304 – Why Stories Sell: The Power of Storytelling to Get More Sales
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  8. 303 – Create a Brand that Does the Selling for You with Naomi Gora
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  9. 302 – Speed Up Sales: Overcoming Mindset Blocks That Slow Down Conversions
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  10. 301 – Resilience, Burnout, and the Power of Self-Compassion – with Dr. Olivia Ong
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Listener Reviews

  • Highly relevant and informative. We are in the process of updating our website and so your episode Design Insights from a Successful Web Designer was tremendously helpful. It highlighted the importance of a number of website design and layout...
    - Frozen in Hobart

  • Chunks of ‘gold’ in every podcast. Having many years of marketing experience under my belt, it is easy to push aside learning content that relates to marketing in favour of other tasks. I am so glad I didn’t. This...
    - LollyMollyMe

  • This podcast really helps. I have been listening to these podcasts since they first came out and am finding them so helpful. If you need to know who your ideal clients are and how to figure that out, then...
    - Cathdev

  • A Podcast Full of Great Content!! I listen to a number of marketing podcasts as marketing has been a steep learning curve for me for a while now. The Content Sells Podcast is in a league of its own!...
    - can’treadfrench

  • This podcast really helps. This podcast is an absolute must for marketers and entrepreneurs wanting to supercharge their sales. Finally someone telling us how to make the most of all our hard work. Can’t wait to put these strategies...
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About herBusiness

Celebrating 29 Years in 2025!

HerBusiness is secret to your success, the accelerator for everything you do. HerBusiness will help you go further, faster with great women behind you. We know you can do it all, but you won’t have time to enjoy it.

We make everything easier with education, training, resources, mentoring and all the support you need to:

  • Grow your business
  • Connect with other business owners and expand your network
  • Learn from world-leading role models and experts
  • Be inspired and encouraged through every stage of your growth, from the startup phase to established business and beyond
  • Create the business and life you love

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