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155

 – The Art of Business: Creating a Business More Like You — with Nicholas Wilton

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Hosted by HerBusiness

On air:

3 September 2020

***** The HerBusiness Podcast has reached 500,000 downloads. Thank YOU for being one of our wonderful listeners *****

Starting and building a sustainable business is a little like art in the making. It’s about trying new things, and seeing if they work. And, if they don’t, making corrections and continuing on your journey.

Artists go through this process time after time — it’s how they create art that resonates with us. When we’re attracted to a piece of art, it’s because it’s unique and interesting and says something about the artist and who they are.  This idea applies to your business as well. Here’s what I mean.

Your ideal clients will resonate with your unique take on your ART, your message, and what YOU bring to the business that is uniquely YOU. So, Is your business a true expression of yourself and your creativity?

How can thinking of your business as a work of art help you achieve more success?

In this episode of the HerBusiness Podcast, I interview Nicholas Wilton. Nicholas is a renowned artist, entrepreneur and the founder of Art2Life, an online platform that strives to build, empower, and inspire the creative community. Nicholas’s Art2life Workshops, Art2life Creative Mentorship Programs and his Creative Visionary Path online programs provide artistic, business, and creative coaching to artists.

Listen to this episode to hear Nichols talk about:

  • Why bringing MORE OF YOURSELF into your business matters
  • The role AUTHENTIC EXPRESSION plays in creating and growing your business
  • How to ATTRACT NEW CUSTOMERS with a business that’s more like you
  • Why “what we don’t know RUNS the show”
  • How being, not just doing, impacts your ability to BE CREATIVE
  • Why mistakes are a crucial part of YOUR CREATIVITY

You’ll also come to understand that instead of striving for perfectionism, you can let the journey inspire you by embracing your mistakes, being your authentic self, and making your business more like you. That’s how you’ll draw people in. That’s how you’ll grow your business and achieve your life goals.

 

“The process of business making and art-making is just a process of becoming yourself.” – Nicholas Wilton

 

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About the host

Suzi Dafnis

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and men!) in our community and I love finding the best education, mentors, and resources from around the globe, to help them get the skills, knowledge, and support they need to succeed. It’s been my privilege to lead HerBusiness (formerly The Australian Businesswomen’s Network) for the past 23 years (two+ decades – WOW!) because, whilst I’ve enjoyed success in business, I’ve also experienced the highs and the lows – sometimes you can feel on top of the world and in control and other times you can feel isolated, exhausted and stuck. What has made the biggest difference for me has always been having great people around me and having a lifelong commitment to learning. That’s why I am so passionate about the work we do here at HerBusiness – providing a Connection Network for women in business to get the mentors, contacts, referrals, knowledge, and skills they need to grow their confidence, make more money, build their businesses, expand their network and create the lives they love. My entrepreneurial journey started in the spare room of my Sydney apartment in 1994 when my business partner and I started a boutique events company that represented speakers and authors from the USA, here in Australia. Over the years I’ve grown multiple multi-million dollar businesses in the events, publishing and education niches – with teams in Australia, New Zealand, and the USA. Not everything has worked and there has been a degree of trial and error, and a lot of bumps in the road. But I have always had a strong commitment to always surrounding myself with great mentors and like-minded peers – a Connection Network that I can depend on and who can depend on me to be there for them too. I truly do what I love, every day.  

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About the guest(s)

Nicholas Wilton

Nicholas Wilton

Nicholas Wilton is a practicing fine artist. He is also the founder of Art2life, a business platform that helps people discover and ignite their art using a new approach to creativity and life. Art2life strives to build, empower and inspire the creative community by offering online programs, destination in-person live workshops and a global community of supportive and inspired artists. Nicholas speaks and writes extensively on the process of creativity, inspiration and purpose in art and life.

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