00:00 / -00:00

Back to Podcast

271

 – Visibility is Vulnerable: How to Get Seen and Show Up Online While Remaining Authentic

users

Hosted by HerBusiness

On air:

29 August 2024

Ever feel like you’re constantly trying to fit into someone else’s mould?

As women in business, it’s all too common to feel pressured to conform, sacrificing parts of who we are just to make it. But here’s the truth: you don’t have to erase your uniqueness to succeed.

In this episode of the HerBusiness podcast, we’re exploring how you can build a thriving business by staying true to your own path.

In this episode, we’re diving into the power of “Doing It Your Own Way”. It’s about embracing your distinct style, aligning your business with your personal strengths, and carving out a success story that’s genuinely yours.

In This Episode, You’ll Learn:

  • How to Embrace Your Own Unique Path: Break free from the cookie-cutter business models. Discover how to leverage your individual strengths and preferences to create a business approach that feels authentic and fulfilling.
  • What It Means to Be Authentic in Your Business: Understand how staying true to your values and vision not only makes your business more enjoyable but also attracts the right clients and opportunities.
  • How to Achieve Visibility on Your Terms: Learn practical strategies for getting seen by your ideal clients without compromising who you are. From selecting the right social media platforms to engaging with your community, find out how to make visibility work for you.
  • Inspiring Success Stories: Hear about Amanda Farmer, a lawyer who reinvented her practice with a unique membership model and media presence, and Fiona Keary, a stylist who built a standout online brand. Their journeys illustrate the power of following your own path and the incredible results it can bring.
  • Action Steps to Take: Reflect on your strengths, values, and vision to craft a business strategy that aligns with your authentic self. Explore different methods to gain visibility and connect with your audience in ways that resonate with you.

For more stories of remarkable women entrepreneurs, subscribe to the HerBusiness Podcast.

Mentioned in This Episode:

Subscribe to the HerBusiness podcast:

For more stories of remarkable women entrepreneurs, subscribe to the HerBusiness Podcast.

Apple Podcasts SPOTIFY

About the host

Suzi Dafnis

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and men!) in our community and I love finding the best education, mentors, and resources from around the globe, to help them get the skills, knowledge, and support they need to succeed. It’s been my privilege to lead HerBusiness (formerly The Australian Businesswomen’s Network) for the past 23 years (two+ decades – WOW!) because, whilst I’ve enjoyed success in business, I’ve also experienced the highs and the lows – sometimes you can feel on top of the world and in control and other times you can feel isolated, exhausted and stuck. What has made the biggest difference for me has always been having great people around me and having a lifelong commitment to learning. That’s why I am so passionate about the work we do here at HerBusiness – providing a Connection Network for women in business to get the mentors, contacts, referrals, knowledge, and skills they need to grow their confidence, make more money, build their businesses, expand their network and create the lives they love. My entrepreneurial journey started in the spare room of my Sydney apartment in 1994 when my business partner and I started a boutique events company that represented speakers and authors from the USA, here in Australia. Over the years I’ve grown multiple multi-million dollar businesses in the events, publishing and education niches – with teams in Australia, New Zealand, and the USA. Not everything has worked and there has been a degree of trial and error, and a lot of bumps in the road. But I have always had a strong commitment to always surrounding myself with great mentors and like-minded peers – a Connection Network that I can depend on and who can depend on me to be there for them too. I truly do what I love, every day.  

view full profile

On social:

Facebook
Linkedin