The Facebook features small businesses need to know in 2016

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Social media has massive impact on your business’s bottom line, and if you’re on top of your platforms, you’ll be miles ahead of your competition. Yet, most small businesses don’t know how to make use of the many features that social media sites, especially Facebook, have to offer – leaving their marketing efforts silenced by the noise of the feed.

Ben Bradshaw, self-made millionaire founder and CEO of SponsoredLinX, is one of Australia’s most established online marketers and Google AdWords forerunner. In this week’s Social Media for Small Business, Suzi Dafnis and Cat Matson interview Ben about what new social media features small businesses need to know and understand for 2016, and what makes Facebook in particular the platform to master.

Listen to the interview to find out more about:

  • Pay-per-click advertising
  • Re-marketing content
  • Call Now buttons
  • Tailoring advertisements for various devices
  • SEO and Google+
  • Traffic conversion retention

About the Hosts

I teach women who get nervous and tongue-tied in meetings, think aloud and ramble when presenting or experience imposter syndrome when asked to present, how to speak with confidence, authority and authenticity. I do this entirely online, through my program, Impactful Presenters. So if you have access to the internet...

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and...

About the Guests

Ben Bradshaw is one of Australia’s most established and renowned online marketing and Google AdWords pioneers. He is the founder and CEO of Australia’s largest Australian owned, multi-award winning online marketing management agencies, which now employees over 100 employees in 6 offices globally and services over 2500 clients. As testament...

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