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Sam Zivot of athletic-wear brand Lorna Jane explains how they went from 0-350,000 fans on Facebook in 18 months and how Lorna Jane keeps fans engaged.
Listen to this the Social Media for Small Business interview with Sam Zivot to learn:
- How to build an engaged social media community on Facebook
Mentioned in episode
About the Hosts
Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and...
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I teach women who get nervous and tongue-tied in meetings, think aloud and ramble when presenting or experience imposter syndrome when asked to present, how to speak with confidence, authority and authenticity. I do this entirely online, through my program, Impactful Presenters. So if you have access to the internet...
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About the Guests
Sam Zivot is Lorna Jane’s Digital Strategist and token male employee. He’s the man behind the woman on Lorna Jane’s social channels, offering Australia’s females daily inspiration and advice on the fit of their crop top with surprisingly accurate results. Taking Lorna Jane’s Facebook page from 0-350K “Likes” in 18...
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