What makes Google+ different from other social media platforms?
Click here to download this episode. Google+ is the newest social network and with millions of users signing up each week, it’s a tool that no small business should ignore. Listen to this Social Media for Small Business... read more
Brand Turnaround: How Brands Gone Bad Returned to Glory
Click here to download this episode. Welcome to the herBusiness program, where we interview inspiring businesswomen and entrepreneurs. In this episode, we speak to Karen Post, an international branding and marketing expert and author of Brand Turnaround: How Brands... read more
Copywriting for Social Media
Click here to download this episode. Effective copywriting is essential to any marketing activity, but when your message is contained to 140 characters, it becomes even trickier… and even more vital. Guest speaker Belinda Weaver of Copywrite Matters joins... read more
Discover Your CEO Brand: Why Your Personal Brand is as Important as Your Business Brand
Click here to download this episode. Welcome to the herBusiness program, where we interview inspiring businesswomen and entrepreneurs. In this episode, we speak to Suzanne Bates, an executive coach and bestselling business book author. Listen to this herBusiness interview... read more
Join Belinda Weaver’s Free Webinar, ‘3 Tips to Write Copy Like a Pro’
Member Belinda Weaver invites you to join her in this FREE Webinar, ‘3 Tips to Write Copy Like a Pro’. This webinar is for aspiring copywriting, working copywriters and business owners who write copy. Belinda will share three tips... read more
Inspire, Sell and Motivate – Storytelling with Social Media
Click here to download this episode. According to Valerie Khoo of the Sydney Writers’ Centre, storytelling can inspire, sell and motivate people into action. Listen to this Social Media for Small Business interview with Valerie Khoo to learn:... read more
Pivot Points: Making the Decisions that Matter in Business
Click here to download this episode. Welcome to the herBusiness program, where we interview inspiring businesswomen and entrepreneurs. In this episode, we speak to Monique Beedles. Monique is an expert in strategy and business design and is the author... read more
Podcasting as a Social Media Platform for Small Business Marketing
Click here to download this episode. Podcasting is an often over-looked social media platform, yet can offer great results for small business owners in their marketing mix. Listen to this Social Media for Small Business interview with Tim... read more
Video in the Social Media Mix
Click here to download this episode. With YouTube often cited as the second most searched platform after Google, video is playing an increasingly important role in online and social media marketing. Listen to this Social Media for Small... read more
ASK the Right Questions, CHOOSE the Right Market
One of the biggest mistakes business owners often make is asking the wrong questions. We assume we should ask, “What should we sell?”, or “How should we sell it”? when we should be asking, “WHO are we going to... read more
The Power of Narrative in Business
Click here to download this episode. Welcome to the herBusiness program, where we interview inspiring businesswomen and entrepreneurs. In this episode, we interview Lindley Edwards, Group Managing Director of AFG Venture Group. Lindley recently gave a graduation address to... read more