How to lose a customer in 9 easy lessons… Ignore those pushy customers who keep trying to get your attention when you’ve got important paperwork to do. And definitely don’t make eye contact. Don’t stress about phone messages and... read more
Valerie Khoo of the Sydney Writers’ Centre attended South by South West (SXSW) to look at what ideas she can share with her customers and also implement in her own business. In this video she shares: some of the... read more
Lara Solomon of Social Rabbit (which provides social media and client engagement training) and Steps Learning attended South by South West to meet new people and to access the great speaker line-up. In this interview we discuss the themes... read more
Nikki Steadman specialises in helping businesses find effective and practical solutions to their property management accounting and reporting systems. Loci Solutions grew out of the desire to enhance the customer experience and system utilisation of current and potential clients... read more
Humans can’t help but recommend goods and services to others – it’s an instinct wired deep in the brain. In his new book, The Referral Engine, small business guru John Jantsch shows how you can tap into that hardwired... read more
How much of the bottom line of your business is affected by the customer experiences your staff is providing? Every organisation is only as good as each member of its staff. As a business owner or leader, are you... read more
Join Ask An Expert: Webinar Production, Promotion and Presentation to learn and discuss: Proven practises when planning and producing a Webinar How to market and promote your Webinar How to connect personally with your virtual audience How to execute... read more
Annalise Law is 32 and the Managing Director of The Kanga Group – a promotional merchandise organisation that works with leading corporate companies on targeted marketing solutions for branded merchandise. Some of Annalise Law’s greatest achievements to date include:... read more
Your tribe Every business has a tribe. They are your clients, customers, staff, suppliers, and contacts. They are out there talking about you. Interpreting your business and the experience they have with it – using their own language when... read more
If you look at Australia’s Top 10 companies you’ll see four banks, two miners, one insurer, one Telco, one supermarket and a hardware chain. Their products aren’t at all glamorous. Australia’s Rich list is the same story – miners,... read more
For many of us – especially those in service businesses – our existing and previous customers are vital for three reasons: They have already bought from us, so providing they had a good experience, they might buy from us... read more
Have you ever analysed where your best customers actually come from? Try this simple task. Define the Source Write down the names of your top 20 customers and next to them write down the exact source of those customers.... read more
