Click to download this episode. YouTube is the second-largest search engine after Google. It reaches over a billion visitors each month. YouTube is unique in that it can enable small businesses to develop an authentic and engaging voice and... read more
Click to download the interview In a recent herBusiness Podcast interview, Catriona Pollard, author of From Unknown to Expert outlines five steps to becoming a recognised expert by utlising social media and PR tactics. In the interview Catriona outlines... read more
Click to download this episode. Ken Burgin of Profitable Hospitality shares how to go deep within your niche and market to a very targeted group through social media. If we can’t be all things to all people, how do... read more
Click to download the interview In a herBusiness interview, Founder and CEO of Luxury Market Branding, Lauren Maillian Bias discusses her new book The Path Redefined. Lauren talks about starting her first business, what she’s learned about being a... read more
Click to download this episode. Nick Bowditch, startup consultant and former Small Business Marketing Executive of Australia and NZ at Facebook, strongly believes that of all the social media platforms, “Facebook is King”. In this interview on the Social... read more
Click to download this episode. Social media is a valuable tool for any business. Many small business owners don’t realise how valuable Google+ can be along with other social media platforms, such as Twitter, LinkedIn, and Facebook. In a... read more
Click to download the interview Cat Matson is one of Australia’s leading commentators on social media. In this recent herBusiness podcast, Cat explains the beneficial and lasting impact that a social media presence may have, especially for a small... read more
Click to download the interview In this latest herBusiness podcast, author and active speaker Mandy Johnson discusses how to attract and keep people who can make your business profitable. In her latest book, Winning The War for Talent, Mandy... read more
Click to download this episode. Krista Neher of Boot Camp Digital and author of Visual Social Marketing for Dummies, shares her advice on how to use visuals in social media. In this Social Media for Small Business podcast, she... read more
Click to download this episode. When beloved clothing brand, Black Milk, thought they’d post a fun, tongue-in-cheek photo in honour of May the Fourth – International Star Wars Day, there was a (loud and online) backlash from their usually... read more
Click to download this episode. In a new herBusiness interview, singer and songwriter Kate Ceberano candidly discusses her new book I’m Talking: My Life, My Words, My Music and what she believes are the qualities in a successful businesswomen.... read more
Click to download this episode. There are many business types and industries that social media is ‘obviously’ perfectly suited for. But what about industries that are less-sexy, less interesting, even confronting topics or issues the public don’t like talking... read more
