About Me - My Biography

Tara Hunt is a true pioneer in online marketing and one of the most respected authorities on online communities – how they are evolving, how they are changing both culture and business, and how businesses must behave in order to succeed in the new web economy.

Tara is the author of The Whuffie Factor: Using the Power of Social Networks to Build Your Business, a breakthrough book on community marketing. It provides the strategic map and specific tactics for success in the new economy and its elusive, lucrative world of online communities.