SXSW 2013 Trade Show – Suzi Dafnis talks to Gardner Loulan from Tout Capturing video is now easy with Tout, an application that lets you capture 15 seconds of video and share it through social networks. Suzi Dafnis visits... read more
On the final day of SXSW Interactive 2013, Cat Matson and Suzi Dafnis recap the highlights of the day and identify the big themes for this year’s interactive festival. Watch to hear: What Phil Libin, Evernote CEO, said about... read more
It’s Day 4 of South By South West and Cat Matson and Suzi Dafnis recap the day’s highlights. Once again it was a full day of learning and big-picture thinking. One of Suzi’s favourite social tools, foursquare was on... read more
A lot of business owners must be in planning mode, because I’ve been receiving a lot of the same sorts of questions. Mainly, ‘how do I teach myself online marketing?’ and ‘how do I get my website ranking on... read more
In having a very limited marketing budget early in opening a business, it teaches a valuable lesson in PR. I am in the tutoring industry, which isn’t all that glamorous, so I have to make a lot of noise... read more
SXSW 2013: Conscious Capitalism with John Mackey, co-CEO and Founder of Whole Foods In this special video edition of Social Media for Small Business, Suzi Dafnis recaps some of what she learned from John Mackey at SXSW about what... read more
I did all my Christmas shopping online last year. I searched in the US, UK and Australia, compared products and prices, and arranged delivery directly to my loved ones. It was convenient, simple… and took under two hours. I’m... read more
Cat Matson catches up with Rebekah Campbell, Founder of Aussie start-up Posse, a new social platform that lets you find and share your favourite places at the SXSW 2013 Trade Show. Posse let’s you build your own precinct of... read more
One of the best things you can do to improve motivation and boost productivity is to tidy your office. An untidy office can: Distract you because of visual clutter Undermine your focus and sense of direction Waste time as you... read more
SXSW 2013: Cat Matson talks about the inspiration she’s received from Al Gore and Elon Musk Right now in Austin, Texas, 15,000 or so people (tech geeks, small business owners, celebrities, startups and thinkers) are attending South by South... read more
I’ve written many times before that it is essential for all workplaces to have a social media policy. Recent Fair Work Australia decisions reinforce this point and emphasise the importance of a good strong social media policy in the... read more
Whatever your business does, it will be positioned somewhere on the following line: Extreme Price Taker Extreme Price Maker What Are Price Takers? Price takers operate businesses where the sales price of products/services is dictated by highly... read more
