Congratulations to the winners of the recent What’s In A Name? competition. The entries demonstrated the great creativity and passion behind the naming of some of Australia’s inspiring startups. The competition asked business owners the story behind their business... read more
You know that feeling when you run a promotional offer… You do all the groundwork to make sure you can handle being inundated. You’ve even written a “Sorry, our website has crashed” message. You publish your big offer and…nothing.... read more
When I started my first business, I had no idea what I was doing. Fresh from the pool, with absolutely no experience, I had never had a job, let alone run an entire business- I felt like I was... read more
Congratulations to the winners of the recent What’s In A Name? competition. The entries demonstrated the great creativity and passion behind the naming of some of Australia’s inspiring startups. The competition asked business owners the story behind their business... read more
The end of 2014 is nigh and life for you right now is probably full of parties, shopping and organising how you’re going to spend your down time doing not much at all. I think one of the best... read more
In the busy run-up to end of year, many businesses fail to strategically leverage the Christmas season as a potential branding and sales opportunity. Christmas is a great time to touch base with your clients, business contacts and prospects.... read more
There is a saying that the first million is the hardest to make and that is why there are so many entrepreneurs that have made their millions many times over. I always used to wonder what people who have... read more
When you are a business owner, it is easy to simply outsource your marketing and let someone else deal with it. However, it is important that you and your team understand what your marketer is doing and why. When... read more
Hindsight is a wonderful thing. I also believe in karma, which has kept me going the past 7 years in business, especially when things haven’t gone exactly to plan. If I had to do it all again, would I?... read more
Butterflies in a garden are always a positive sign because they serve a few important roles. First, like bees, they are pollinators. Second, they are an indicator of environmental health. And third, they are a toxin-free form of pest... read more
There’s been a lot of buzz around ‘finding your tribe’ of late, and yes, I’ve been doing some searching of my own. We’re no longer sitting around a campfire toasting bats (am I the only one who gets flashbacks... read more
I think it was Jim Rohn who said “You’re the average of the five people you spend the most time with”. In my experience, it’s true, both in life and in business. As a small business owner you are... read more
