“Whether you think you can, or you think you can’t–you’re right.” Henry Ford. I love that saying because it is so apt for how people think about sales. Most of the current or prospective business owners I talk to... read more
A good webinar is one that has been well thought through and planned. A good plan starts when you narrow down and focus the message and desired outcomes of the webinar, schedule with enough time to market effectively and... read more
New businesses need more clients which means more sales. But first things first, before all the marketers get up in arms … let me explain. I love Marketing Marketing is a great discipline, essential to business. The problem that... read more
The time for learning is Now. Wondering how you can boost sales in 2015? Feeling stuck or stressed in your business? Need help getting some attention for your brand? Wanting to make this new year something different to last... read more
Some of us will remember the days when a bank account was automatically created for us when we first started school. You would bring in your savings every week to be deposited in your account and have a stamp... read more
The time for learning is Now. Wondering how you can boost sales in 2015? Feeling stuck or stressed in your business? Need help getting some attention for your brand? Wanting to make this new year something different to last... read more
Have you noticed a change in people that creeps up early in December? It’s a bizarre mixture of anticipation, madly cramming to complete jobs that just have to be done before Christmas, partying and quite a bit of shopping.... read more
It’s hard to believe, but 2015 is only a matter of days away! I’m not saying this to scare you; I’m reminding you because it’s time to do some planning to make next year the best year for your... read more
The Sydney Morning Herald has declared the party’s over, as the mining boom comes to an end. Unemployment is high, the deficit is growing and commodity prices are falling. “They bungled the boom,” writes Peter Hartcher of successive federal... read more
As we head to the end of another year I have been reflecting on how we have done this year compared to previous years. We are definitely in a much better place as a business and as a team.... read more
There’s a tiny little florist in Annandale that sells gorgeous blooms. That in itself is not so unusual. There are plenty of perfectly nice neighbourhood florists selling fresh flowers. So what makes this one a standout for me? Their... read more
1. Pay attention to paperwork If I can give you only one piece of advice for selling at a trade show, it’s to keep a solid paper trail. By this, I mean: Prepare clear signage, pricing and other information... read more
