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262

 – The Loneliness of Being a Woman Business Owner and How to Combat It

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Hosted by HerBusiness

On air:

27 June 2024

In this episode, we’re diving deep into the importance of community, especially for women entrepreneurs.

Join me in a discussion focused on the often-overlooked challenges that isolation and loneliness pose for business owners. I share my methods to build, maintain, and engage with a transformative online community of your own.

Episode Highlights: 

  • Isolation Among Women Business Owners: Understand the prevalence of loneliness and its effects on women entrepreneurs. (It’s way more common than I thought!)
  • The Antidote: How a community can serve as the most powerful remedy for isolation – providing support, opportunities for collaboration, and a sense of belonging. And how to find the right community for you.
  • Building Your Own Community:
    • Blending Strategy with Authenticity: Understand the importance of having a clear mission and goals for your community while staying true to yourself.
    • Creating Engaging Content: Learn how to produce valuable content that keeps your community engaged and connected.
    • Facilitating Member Interactions: Discover the ways to encourage authentic connection among community members on and off screen.
  • Maintaining Engagement:
    • Dynamic Content: Keep your community going with regular updates, themed months, and member spotlights.
    • Personalised Support: Learn how you can offer tailored support and networking opportunities to your members to foster deeper connections.
  • Leverage Technology:
    • Essential Tools: Identify the key tech tools you will need to manage an online community, including platforms for communication, distributing content, and engaging members.
    • Streamlining Your Operations: Learn how to use marketing platforms and CRMs to automate and manage your member communications without working harder.

For more stories of remarkable women entrepreneurs, subscribe to the HerBusiness Podcast.

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Subscribe to the HerBusiness podcast:

For more stories of remarkable women entrepreneurs, subscribe to the HerBusiness Podcast.

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About the host

Suzi Dafnis

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and men!) in our community and I love finding the best education, mentors, and resources from around the globe, to help them get the skills, knowledge, and support they need to succeed. It’s been my privilege to lead HerBusiness (formerly The Australian Businesswomen’s Network) for the past 23 years (two+ decades – WOW!) because, whilst I’ve enjoyed success in business, I’ve also experienced the highs and the lows – sometimes you can feel on top of the world and in control and other times you can feel isolated, exhausted and stuck. What has made the biggest difference for me has always been having great people around me and having a lifelong commitment to learning. That’s why I am so passionate about the work we do here at HerBusiness – providing a Connection Network for women in business to get the mentors, contacts, referrals, knowledge, and skills they need to grow their confidence, make more money, build their businesses, expand their network and create the lives they love. My entrepreneurial journey started in the spare room of my Sydney apartment in 1994 when my business partner and I started a boutique events company that represented speakers and authors from the USA, here in Australia. Over the years I’ve grown multiple multi-million dollar businesses in the events, publishing and education niches – with teams in Australia, New Zealand, and the USA. Not everything has worked and there has been a degree of trial and error, and a lot of bumps in the road. But I have always had a strong commitment to always surrounding myself with great mentors and like-minded peers – a Connection Network that I can depend on and who can depend on me to be there for them too. I truly do what I love, every day.  

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