254 – NEW & UPDATED! How to Craft an Offer that Sells

Sales & Marketing, Podcasts


Subscribe

NEWSFLASH! We’ve updated one of our most popular episodes EVER with the latest strategies, examples and success tips and it comes with a Brand NEW and highly valuable downloadable worksheet! Get yours now!

Join your hosts Suzi Dafnis and Michelle Falzon as they share why THIS is the “Year of the Offer” and why you need a high-converting offer now more than EVER.

PLUS they share the 7 universal elements every high-converting offer must have in order to succeed (regardless of your niche, your product or whether you sell business-to-business or direct to the consumer).

Plus get your hands on our BRAND NEW Download The Ultimate High-Converting Offer Blueprint For Women Business Owners which includes a step-by-step Worksheet for YOU to create your own High-Converting Offer!

Go here to your FREE Download Now!

 

 

Listen to This Episode to Hear More About:

  • Why crafting a high-converting offer is more critical than ever…right now!
  • The biggest mistake most women in business make when it comes to making offers.
  • The 7 essential elements every high-converting offer must have to succeed.
  • Real-life examples of offers that sell, from solar services to skincare to music teacher memberships.
  • The difference between a great product and a great offer—and why it’s critical to know both.
  • How to use the FREE The Ultimate High-Converting Offer Blueprint For Women Business Owners to craft your own high-converting offer.
  • Pricing strategies: How a single shift increased one entrepreneur’s quote by 500% — and she still landed the deal!
  • How to uncover “invisible value” in your offer to make it irresistible.
  • The hidden costs of undercharging — and why it could be hurting your credibility.
  • The role of naming and branding in making your offer stand out in a crowded market.
  • Risk reversal strategies that make saying “yes” a no-brainer for your ideal clients.
  • The secret power of bonuses—how to add irresistible value without increasing your workload.
  • How to use the art of scarcity to create urgency that drives action (without feeling pushy).
  • Why Suzi has declared this “The Year of the Offer” – and how to join the movement.
  • Why women business owners struggle with pricing and how to break free from undervaluing yourself.
  • The surprisingly easy (and effective!) way to overcome the fear of sounding “salesy” with your high-converting offer.
  • The one simple tip that can make custom quotes easier to ping-stone” offers.
  • Plus, so much more!

 

Also Mentioned in This Episode:

About the Hosts

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and...

Michelle Falzon, Director of We are Content, has more than 25 years experience in marketing and communications from her early days in TV, radio and press (documentary films, TV and radio commercials) through to print (book publishing, magazines, marketing collateral) and on to her early adoption of digital marketing in the...