Managing Business Performance
When you’re growing a business, the state of your bank balance is really not a sufficient clue as to how your business is doing. This strategy may work when you’re starting out but as you grow you need more.... read more
Marketing Goes Mobile
Marketing has gone mobile. How can the use of smartphone technologies and mobile devices enable businesses to change the game? The Third Screen, a book by Chuck Martin, explains that the mobile revolution is about dramatic technological and behavioural... read more
Marketing Lessons from the Grateful Dead
The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailing list and sold concert tickets directly to fans; and they built their business... read more
Marketing on a Shoestring
Many small businesses have tight (or non-existent) marketing budgets. However, when times are tough, it’s even more important to keep your business brand front and centre. This webinar shows you 10 ways to market your business on a shoe-string budget.... read more
MARKETING PLAN (December 2021)
In this Roundtable you will learn… …a simple system for getting better results with your marketing by planning your 2022 Marketing Promotions. Suzi introduces you to: The four-part planning ‘runway’ that removes stress and overwhelm from your marketing projects... read more
Marketing Plan Design
A marketing plan sets in place what you’re going to do, how you’re going to do it, who you’re going to do it for and what it is going to cost. But, where do you start? This webinar looks... read more
Marketing Promotion Plan (December 2019)
In this Roundtable you will learn… How to create a Marketing Plan Resources mentioned… Quarterly Marketing Promotion Plan 90-Day Marketing Promotional Plan Template Your 3-Part Marketing Success Plan Order your 2020 HerBusiness Planner How Roundtables Work HerBusiness Network Roundtables... read more
Marketing Strategy for Small Business
Develop effective strategic marketing and set your business apart. Developing marketing strategy is no easy task. Creating a stand-out brand is no easy task. Find out how in the Marketing Strategy for Small Business webinar. Today’s major challenge lies... read more
Marketing to the World
The internet allows us to market and promote our business to the world. Whether you’re a locally-based business or a multi-national, if you have a web presence (whether you’ve left a comment on a blog, joined a social network,... read more
MARKETING: “Back of the Napkin” Marketing Plan (April 2021)
In this Roundtable you will learn… What I want to work with you on today is simplifying your marketing and how you think about it. Because we can’t do all the things. And if it ever feels like there... read more
MARKETING: 6 Principles of Influence (July 2020)
In this Roundtable you will learn… The 6 Influence Principle How they relate to the Buyers Journey and how to affectively use the HerBusiness Growth Guide Handouts HerBusiness Growth Guide – Marketing – July 2020 3-Part Success Plan My... read more
MARKETING: Your Ideal Client (March 2020)
In this Roundtable you will learn… Sales are the lifeblood of your business. But for many businesses sales can be very “ad hoc” and marketing is very often reactive, rather than proactive – meaning you can be really busy... read more