Marketing Goes Mobile

Marketing has gone mobile. How can the use of smartphone technologies and mobile devices enable businesses to change the game?

The Third Screen, a book by Chuck Martin, explains that the mobile revolution is about dramatic technological and behavioural change and defines the implications, strategies and tactics to survive and thrive in business in a world gone mobile.

Watch this webinar –  Marketing Goes Mobile, to hear Chuck Martin, author of The Third Screen discuss and highlight case studies of mobile innovators and mobile platform providers of the future. We  explore the concept of m-commerce and uncover smartphone technologies that you need to implement in your business to effectively reach customers using mobile devices.

What you will learn from this webinar:

• Why smartphones rule when it comes to the mobile revolution
• What real-time and all-time marketing means for your business
• How much we should venture to know about our customers to provide value
• Why the new and interesting may just be a distraction
• The role of location in effective mobile marketing
• The push/pull of mobile marketing
• Inbound social media marketing and the untethered customer

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Comments from the audience:

“I enjoyed the professional and most updated content of the webinar as well as the insightful communications and comments.”

“The webinar presented some intriguing ideas. It is good to hear about these things, even if they feel a bit out of reach. I must save up for a Smartphone! But I found the tip about WordPress most helpful – converting the website for mobile.”

“The webinar did not only contain fantastic info for my business directly, but also provided me with such an obvious and value-packed upsell for my clients.”

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