Customer service remains a great way to differentiate your business, to innovate and to improve products and services. Getting customer feedback is, however, an art. Join us on 27 March when Kate Tribe of Tribe Research hosts a Masterclass... read more
“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” – Walt Disney As an American who calls Australia home now, I have to be... read more
One of the key challenges that constantly confronts small business owners is finding the fine line between trying to be in control of everything that goes on in the business and then being flexible and adaptive enough to still,... read more
Click here to download this episode. According to Valerie Khoo of the Sydney Writers’ Centre, storytelling can inspire, sell and motivate people into action. Listen to this Social Media for Small Business interview with Valerie Khoo to learn:... read more
As many, if not more, searches are conducted on YouTube than on the most popular search engine, Google. YouTube is a video-sharing website, created by three former PayPal employees in February 2005, on which users can upload, view and... read more
In March 2011, I heard one of the founders of location-based application, foursquare, speak at the South By South West Interactive festival in Austin, Texas. Up until that time, I’d not used location apps except for the occasional checkin... read more
Exporting is a tough game for any business. Yet technology has allowed small business to scale up their marketing like never before. If you can do it locally, or nationally, there is no reason why any SME cannot develop... read more
I found myself watching one of those ‘property search’ style shows the other day and was reminded just how similar the search for employees can be to that search for the elusive, ideal property. I think, particularly for small... read more
When you think Virgin, you think Richard Branson. McDonalds – Ronald McDonald. Victoria Bitter – a tradie in a singlet and stubbies. Have you ever thought what your business would be if it came to life in human form?... read more
Innovative ways to present, persuade and win the deal Oren Klaff’s unique S.T.R.O.N.G. Method, which he uses in pitches to get ahead of the competition and win the deal is the focus of new book Pitch Anything. By Setting the... read more
This episode of The Venture examines the popularity of daily deal websites and looks at whether or not small business owners really do benefit from running a deal. Many of us are the recipients of daily deal offers from... read more
Claire Hatton is the Industry Leader for Travel, Government and Local Business at Google Australia/NZ. In this In Her Shoes interview, Claire discusses: the benefits of moving online for small business the importance of optimising online opportunities tools that... read more
