Marketing Articles

Using Print Materials to Generate Leads

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As online marketing continues to gain popularity, marketing through print materials is becoming more and more rare. In the “Generating Leads Offline” MasterClass, HerBusiness Member Vivienne Kane shared why using print materials to market your business can generate leads... read more

Why Your Marketing Isn’t Working

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Ever wondered why your marketing isn’t working like you want it to? Feeling like you’re just “throwing things at the wall and seeing what sticks?” Struggling to “join the dots” between your marketing activities and sales? Then you might... read more

Choosing Your IDEAL Client

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There’s nothing like a great client. Your relationship with your clients makes your business go ‘round, and there are clients that make your business a joy. They love and appreciate what you do; they’re a pleasure to work with;... read more