When was the last time you looked at your business model? When did you last consider how you can reach a new audience? In a day when it’s easier than ever to be national, international and not just local... read more
Rebekah Campbell is the Founder and CEO of www.posse.com. Prior to founding Posse, Rebekah founded Scorpio Music, one of Australia’s largest and most successful artist management companies. She was behind the careers of George, Evermore, Operator Please, Lisa Mitchell,... read more
Airlines in Australia seem to have been in a customer service black hole in recent weeks. First the ash cloud and then the grounding of Tiger Airways has revealed big gaps in their ability to deal with service problems... read more
When it comes to posting on your Facebook page, often you are stuck for ideas. Read these 21 Facebook Page ideas for inspiration, then give them and try and see what works. Link to a YouTube video that will... read more
When you listen to everyone’s input (even if it is just one more person than usual), the output is more than the sum of the individual parts. In these circumstances, when you are collaborating and listening, 1+1 does equal 3... read more
Recently a situation was bought to my attention which reminded me of the importance of choosing the right recruitment partner for your business and project. We were in the process of assisting a candidate to secure a new role.... read more
Save time and money, increase productivity and strengthen bottom line results. How can you have more time to focus on the income generating activities of your business? One answer is to outsource. If you spend too much time on... read more
How’s business? Travelling along okay? Or are you busily focused on end of financial year, just trying to make it so you can start fresh again on July 1? Forget the End of Financial year guff going on; forget... read more
In preparation for my interview with Guy Kawasaki, author of numerous book, his latest being Enchantment – The Art of Changing Hearts, Minds and Actions, I’ve been reviewing the book and writing my questions. In reviewing the key areas... read more
Make it a great New Financial year by making these simple, low cost marketing resolutions. The start of a new calendar year is a great time to make personal resolutions. Joining a gym or making changes to your lifestyle... read more
My introduction to blogging was not as a tool to help promote my business, but as a personal diary of a new mum when my first son was born in 2006. I explored the blogosphere and discovered other bloggers... read more
A recent encounter with a tree trunk while mountain biking taught me that running a small business is not very compatible with a couple of cracked ribs. I also learned that “resting” — that is, continuing to tap away... read more
