I’m really going to get on my soapbox, but you have to hear this. I see far too many people who have lost faith in themselves. They’ve been beaten down by disappointments, failure to reach goals and getting caught... read more
If I asked you right now: how much of your time do you spend stuck on admin, what would you say? A couple of years ago, Proudfoot Consulting published a productivity survey of 1300 managers in 12 countries. They... read more
While company brand building used to be very much the focus of publicity and public relations efforts, nowadays the trend has moved more towards building a personal identity or personal brand, based entirely around individuals. It is interesting to... read more
Cara Morton is a Senior Executive at Accenture, a global management consulting, technology services and outsourcing company with more than 223,000 people serving clients in more than 120 countries. In this In Her Shoes interview, Cara discusses: her role... read more
Are you, like most small businesses, strapped for cash and lacking a marketing budget? No worries! There are plenty of ways to market your business without breaking the (small) bank. Marketing Plan First off, you need to create a... read more
In writing my book, Business & Baby on Board, I’ve had the privilege to interview some amazing women who have combined their entrepreneurial traits with motherhood, so I thought I’d share some of the lessons we have in common.... read more
“’Tis the season to be jolly,” goes the famous carol and I suggest the same applies to our small business activities at this time of year. No, I’m not suggesting we turn Christmas into a cold, commercial transaction, but... read more
Blog about your passion. For some of you, your passion will be something in your business. However, if you have a passion for something else related to your business (such as direct mail advertising or Google AdWords), then you... read more
This week, Google+ launched its business pages which will compete with Facebook business pages as a way for organisations to manage online communities, to market and to interact with clients. But is Google+ just one social network too many... read more
With the growth of tablet devices, there’s now an app for almost anything. This episode looks at apps that are great for different aspects of business. In this episode of The Venture, we discuss: What apps are you using... read more
Sasha Titchkosky is the Director and co-owner of Koskela, a furniture and homewares design business that manufactures all its products in Australia. Sasha’s company motto is “Follow your heart, trust your judgement, do it for joy.” In this In... read more
