5 Key Ingredients to a Successful Brand
“Your brand is the single most important investment you can make in your business” – Steve Forbes. So what are the 5 key ingredients to a successful brand.. read more
The No. 1 mistake most start-ups make
You have what you think is a brilliant idea for a new business, or you have an entrepreneurial seizure thinking that you can have more money and more freedom if you run your own business. So you set up... read more
Leading from within the discomfort zone
It’s rare that real growth takes place without some level of discomfort. So why do we try to avoid it so much? So often we look back at challenging times and say ‘wow, that wasn’t easy, but I really... read more
Choose your own adventure
Layne Beachley and I both grew up at the beach; she at Manly in Sydney’s Northern Beaches and I a bit further up the NSW coast at Terrigal. We both loved the beach, but while she lived to surf... read more
Three Ways to Be More Confident
If you’ve read our Breaking Through eBook, you will know we found the Confidence Habit was something every single woman in this year’s Businesswomen’s Hall of Fame possessed. We became fascinated with the Confidence Habit and have been digging... read more
Consultancy Agreements – A Tool to Protect Your Business
More people are choosing to make the shift from traditional employment options to working for themselves. Some make the leap willingly, opting for greater work/life balance while others find it’s the best option after being downsized. As a Consultant... read more
What Michelle Bridges taught me about being “bullheaded”
Michelle Bridges is a household name these days. She’s achieved incredible success in television, retail and online. And we recently inducted her into the Australian Businesswomen’s Hall of Fame (Michelle’s story is included in the Breaking Through eBook. We asked Michelle... read more
Do what makes your soul shine
What makes your soul shine? What is that you’d LOVE to achieve in your business that’s totally true to your purpose? What’s that audacious goal that you’re most passionate about bringing into reality? The thing that makes my soul... read more
Feeling Like an Imposter? Three Sure-fire Signs that You are in Your Perfect Business.
1. Somewhere along the line, it became the Australian norm to believe that work has to be a struggle, a burden of duty, and the death knell to a balanced life. When you find the work you love, struggles... read more
Are Penalty Rates Costing Your Business?
Are penalty rates hampering your business growth? The Productivity Commission’s review into Australia’s workplace relations framework seems to have been dominated by this issue. Over Easter, businesses in the hospitality sector ran a campaign against penalty rates saying they... read more
How to get more sales online using eBooks and other clever Lead Magnets
Do you ever get frustrated by the fact your ideal clients are out there, right now, buying your product or service from someone else? Chances are you are not talking to your customers early enough in their buying process.... read more
The crisis for women in business
Studies have shown that men are more self-assured than women……and yet, we also know that to succeed, confidence matters just as much as competence.What that leads to is a particular crisis for women in business. And it’s in the form... read more