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 – The Best Thing About 2020

When I look back on the year 2020 I count my blessings that I live in a country that has been barely impacted by COVID compared to other countries.

I live in a country where the political system has been pretty stable.

I live in a city where I have been lucky enough to be able to get outdoors and do things I love, like going for a run while my friend and clients in other cities were in lockdown.

And thankful for a business that has allowed me to keep doing what I love every single day.

Maybe you had some setbacks in your Business.

We’ve seen trainers and facilitators who do all their work in-house in corporations left with no work.  We’ve had members whose clients are schools have their businesses totally stop.

Their schedules cleared.

We’ve had therapists with practices, stylists who take people shopping, personal trainers… who have had to stop doing their work. No income.  And no online income to fall back on.

Inside of the HerBusiness Network, we have supported women to pivot. To finally get an online element to their business.

Members have started memberships. Online challenges. Podcasts.

And all along the way, they’ve asked for support to get their fledgling projects off the ground

That’s what we are designed to do at HerBusiness. To help women take their newborn projects and help them take flight, like a newborn bird that is nurtured until it has strength and ability to fly free.

Unfortunately, while many members have flourished, I’ve also seen some women hoping to ride out the changing marketplace – crossing their fingers that things go back to “normal”.

I’m going to encourage you to, no matter what things are now looking like – even if they are looking better, that creating a business with recurring revenue, with multiple streams of income, with both online and offline components – means that you have far less stress and fear that things will fall apart because of government legislation or a pandemic.

This is what having a sustainable business is all about. And helping women create sustainable businesses is my FAVOURITE thing to do.

And this support has helped women have their best year ever.

Listen to discover:

  • How members have had their best year ever and are better position for an amazing 2021, finding their true purpose, starting businesses, and spending more time with family
  • Why lifted restrictions are no reason to stop planning for a more sustainable business
  • How incredible alliances and collaborations have come out of hardship
  • The new breakthroughs and renewed passion that come from resilience

 

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About the host

Suzi Dafnis

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and men!) in our community and I love finding the best education, mentors, and resources from around the globe, to help them get the skills, knowledge, and support they need to succeed. It’s been my privilege to lead HerBusiness (formerly The Australian Businesswomen’s Network) for the past 23 years (two+ decades – WOW!) because, whilst I’ve enjoyed success in business, I’ve also experienced the highs and the lows – sometimes you can feel on top of the world and in control and other times you can feel isolated, exhausted and stuck. What has made the biggest difference for me has always been having great people around me and having a lifelong commitment to learning. That’s why I am so passionate about the work we do here at HerBusiness – providing a Connection Network for women in business to get the mentors, contacts, referrals, knowledge, and skills they need to grow their confidence, make more money, build their businesses, expand their network and create the lives they love. My entrepreneurial journey started in the spare room of my Sydney apartment in 1994 when my business partner and I started a boutique events company that represented speakers and authors from the USA, here in Australia. Over the years I’ve grown multiple multi-million dollar businesses in the events, publishing and education niches – with teams in Australia, New Zealand, and the USA. Not everything has worked and there has been a degree of trial and error, and a lot of bumps in the road. But I have always had a strong commitment to always surrounding myself with great mentors and like-minded peers – a Connection Network that I can depend on and who can depend on me to be there for them too. I truly do what I love, every day.  

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