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 – How to achieve success on your own terms

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Hosted by HerBusiness

On air:

26 August 2014

 

Click to download the interview

 

In a herBusiness interview, Founder and CEO of Luxury Market Branding, Lauren Maillian Bias discusses her new book The Path Redefined. Lauren talks about starting her first business, what she’s learned about being a business owner, and getting to the top on her own terms.

Lauren introduces the concepts of uniqueness and serendipity by design. Namely, she suggests that people should “harness their differences and uniqueness in a way that can really make them successful and fulfilled.”

She claims that difference is what can make people and businesses stand out from the crowd. Lauren refers to serendipity by design as keeping the right people in your network that is filtered by values. Creating a meaningful network is key to success, “don’t force networking and be real and genuine,” she says.

Lauren discusses four additional facets that have been integral to her success: :

  1. A continuous analysis of decisions made and not made
  2. Networking and creating opportunities
  3. Constantly investing in personal development
  4. Define success by your own personal happiness

 

Listen to this herBusiness interview with Lauren Maillian Bas to learn:

  • Valuable insights into business by a successful business owner, founder, CEO and Empact100 Award Honoree
  • How to filter your network by values and create opportunities for yourself
  • How to invest in your personal development through the concept of permanent beta
  • Understand the value of uniqueness and serendipity by design

Lauren maintains that The Path Redefined highlights the need for people to set their own goals and motivation. “Everyone should be confident in the decisions that they make and what they consider the important parts of their life to be,” she says.

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About the host

Suzi Dafnis

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and men!) in our community and I love finding the best education, mentors, and resources from around the globe, to help them get the skills, knowledge, and support they need to succeed. It’s been my privilege to lead HerBusiness (formerly The Australian Businesswomen’s Network) for the past 23 years (two+ decades – WOW!) because, whilst I’ve enjoyed success in business, I’ve also experienced the highs and the lows – sometimes you can feel on top of the world and in control and other times you can feel isolated, exhausted and stuck. What has made the biggest difference for me has always been having great people around me and having a lifelong commitment to learning. That’s why I am so passionate about the work we do here at HerBusiness – providing a Connection Network for women in business to get the mentors, contacts, referrals, knowledge, and skills they need to grow their confidence, make more money, build their businesses, expand their network and create the lives they love. My entrepreneurial journey started in the spare room of my Sydney apartment in 1994 when my business partner and I started a boutique events company that represented speakers and authors from the USA, here in Australia. Over the years I’ve grown multiple multi-million dollar businesses in the events, publishing and education niches – with teams in Australia, New Zealand, and the USA. Not everything has worked and there has been a degree of trial and error, and a lot of bumps in the road. But I have always had a strong commitment to always surrounding myself with great mentors and like-minded peers – a Connection Network that I can depend on and who can depend on me to be there for them too. I truly do what I love, every day.  

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About the guest(s)

Lauren Maillian Bias

Lauren Maillian Bias

Lauren Maillian Bias is the author of the instant Amazon bestselling business memoir, The Path Redefined: Getting To the Top On Your Own Terms and a serial entrepreneur; she is the Founder and CEO of Luxury Market Branding, a strategic marketing company, and is a Founding Partner at Gen Y Capital Partners, an early stage venture firm focused on investments in mobile and consumer facing technology enabled companies. Lauren was recognised in 2011 at The White House by the Kauffman Foundation as an Empact100 Award honoree, she serves on the advisory board of One Hope Wine and Digital Undivided.

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