176
– Sell Once and Get Paid Again and Again – with Stu McLaren
On air:
22 April 2021
Today I have a VERY special treat for you.
Maybe you’ve noticed…
… membership and subscription businesses are thriving.
Even in the midst of a massive pandemic, companies worldwide are having to shift and adjust to the new economy. And those who have incorporated subscriptions and membership business models are seeing massive growth.
Why? It’s actually quite simple. Because a membership business model establishes predictable and reliable income month after month, regardless of a shaking economy. And right now… who doesn’t need that?!
If you want the blueprint for how to create a membership business of your own, then you’re in the right place. Because my special guest today is membership site expert, Stu Mclaren of the TRIBE Experience.
In this interview, we talk about how you can get clients paying you every single month. When you create a membership inside of your business you create reliable revenue every single month… and the best news is that you can build a successful membership business around what you already, know, love, and do! And you can do it whether you sell products or services… and, whether you have low-cost offers, or high-priced consulting.
I’ve had a membership-based business for over 25 years and I swear by this business model, beyond any other (and I’ve had a few), because it makes for a more predictable income.
Every. Single. Month.
BONUS GIFT – FREE WORKSHOP WITH STU MCLAREN
Stu McLaren is well known around the online business industry as the leading membership expert (he’s also been a mentor of mine for the last four years).
I am a big fan of Stu’s because not only is the go-to guy for savvy business owners who want to launch a successful membership… even if they are starting from scratch.
Stu’s strategies and insights are proven and have helped thousands of people — including many of HerBusiness Network members — helping them to jumpstart thriving memberships across thousands of different niches.
As you’ll hear in this interview, the best part of growing a membership is that you don’t need a big email list to achieve success with a membership.
You don’t need to be super-savvy with tech. And you don’t need a huge social media following either. All you need is passion and motivation to serve a specific group of people.
With Stu’s teachings, you can leverage your passion and the experience you already have to create steady and predictable income every month.
Mentioned in this episode:
- Turn What You Already Know, Love and Do into a Profitable Membership
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About the guest(s)
Stu McLaren
My name is Stu McLaren, and I help experts transform their knowledge and influence into recurring revenue by launching, growing and scaling 7 and 8-figure membership sites. In 2008, I co-founded the world’s most popular membership platform for WordPress (WishList Member). When I sold my interests in October 2014, we were powering over 58,000+ online communities and membership sites. That gave me a unique understanding of the dynamics involved with building highly profitable (but low stress) online communities. Most importantly, I discovered what keeps members coming back month after month – which is the secret to profitability soaring. From there I decided to test my knowledge, and I partnered with New York Times best-selling author Michael Hyatt. Together we took his business from a high 6-figure business (with lots of stress) to a high 7-figure business (with low-stress). His profitability soared, his email list grew from 70,000 to over 500,000 and he gained back over 100+ days with his family by not having to travel. That led to the coaching and consulting that I now do with other high-level experts and influencers who want the same kind of growth without the stress or tension of neglecting the things that matter most. It’s these grassroots marketing insights that my wife and I have used to also successfully launch a registered Canadian charity called World Teacher Aid. Since 2009, we have been building schools in IDP camps throughout Kenya that are home to thousands of kids. This work lights up my entrepreneurial soul. I quickly realised, the more money I make, the more impact I can have. That’s why I’m SO passionate about sharing this experience with other entrepreneurs who want more meaning from their work. So whether you want to make more money for yourself or raise funds for your favourite charity, I’ll show you the fastest and easiest way to generate recurring revenues by creating and selling your own membership sites.
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