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133

 – How to create Superfans and build a successful business with Pat Flynn

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Hosted by HerBusiness

On air:

26 March 2020

What’s one way that you can stand out, grow your community and build a successful business?

Create Superfans.

Superfans are the first people to read your blog post, excitedly wait in line (or jump online) to grab your new product and sign up to your online course without even reading your sales page.

Want to know the best bit?

Your Superfans will help you grow your business by generating warm leads through referrals and recommendations.

How do you create Superfans?

While you can’t expect to have Superfans overnight, you can definitely move people towards Superfan-dom using Pat Flynn’s strategies.

Start by connecting with people by having an impact on their world.

When you create Superfans, you have a connected community supporting you and people showing up for your business, no matter where you take it.

Change Someone’s World

In this interview with Pat Flynn, author of Superfans: The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business, you’ll hear how we don’t need to create the next big thing, we just need to change someone’s world.

“Superfans are the most important part of your business, and you don’t need very many to do some amazing things for you.” – Pat Flynn

Connect with your Superfans

Listen to this episode of the HerBusiness Podcast to hear Pat Flynn talk about:

  • Why now is the perfect time to build your tribe
  • Why Superfans are insurance for your business
  • The “pyramid of fandom” and how it can turn your audience into Superfans
  • How sharing more of your uniqueness helps your brand stand out
  • Why involving and rewarding your audience pays off for your business
  • How showing “behind the scenes” can bring people closer to your brand
  • How personal moments help build your Superfans, your tribe and your business

Get Pat’s ascension strategy for transforming your casual audience into a connected community who support each other and your brand.

Learn how to involve your audience more to build connections, increase your Superfans and ultimately grow your business.

Discover how creating amazing moments in your business will help you convert your customers, subscribers and listeners into Superfans.

Enjoy!

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About the host

Suzi Dafnis

Hi there. I’m Suzi Dafnis, CEO at HerBusiness. My BIG passion is helping women business owners to grow and scale their business, so that they can create their ideal lifestyle and make a difference in the world. Every day I am inspired by the more than 30,000 amazing women (and men!) in our community and I love finding the best education, mentors, and resources from around the globe, to help them get the skills, knowledge, and support they need to succeed. It’s been my privilege to lead HerBusiness (formerly The Australian Businesswomen’s Network) for the past 23 years (two+ decades – WOW!) because, whilst I’ve enjoyed success in business, I’ve also experienced the highs and the lows – sometimes you can feel on top of the world and in control and other times you can feel isolated, exhausted and stuck. What has made the biggest difference for me has always been having great people around me and having a lifelong commitment to learning. That’s why I am so passionate about the work we do here at HerBusiness – providing a Connection Network for women in business to get the mentors, contacts, referrals, knowledge, and skills they need to grow their confidence, make more money, build their businesses, expand their network and create the lives they love. My entrepreneurial journey started in the spare room of my Sydney apartment in 1994 when my business partner and I started a boutique events company that represented speakers and authors from the USA, here in Australia. Over the years I’ve grown multiple multi-million dollar businesses in the events, publishing and education niches – with teams in Australia, New Zealand, and the USA. Not everything has worked and there has been a degree of trial and error, and a lot of bumps in the road. But I have always had a strong commitment to always surrounding myself with great mentors and like-minded peers – a Connection Network that I can depend on and who can depend on me to be there for them too. I truly do what I love, every day.  

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About the guest(s)

Pat Flynn

Pat Flynn

Pat Flynn is a father, husband, and entrepreneur who lives and works in San Diego, CA. He owns several successful online businesses and is a professional blogger, keynote speaker, Wall Street Journal bestselling author, and host of the Smart Passive Income and AskPat podcasts, which have earned a combined total of over 65 million downloads, multiple awards, and features in publications such as The New York Times and Forbes. He is also an advisor to ConvertKit, LeadPages, Teachable, and other companies in the digital marketing arena.

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